A Results-Oriented Program
The 100 Day Challenge is a goal-setting program that has helped nearly half a million people around the globe achieve enormous goals in a compressed timeframe. Major companies like Disney, Coca-Cola, IBM, FedEx and others have made use of this powerful tool to get big things done fast. Spurred on by speed, users map their goals, build an accountability team, and stay focused with daily motivational check-ins and inspirational videos that reinforce the target they’re aiming for.
Motivation Needs a Makeover
After a decade of delivering jaw-dropping results for users, the program’s design elements needed a major upgrade. With an outdated website, no mobile integration, and all of the program’s assets stuck in snoozy PDF and email formats, the lackluster user experience just didn’t match the program’s powerful content. We knew we could create a delivery system that would wow and motivate users just as much as the 100 Day Challenge itself, so we set out to create a totally new UX that would be robust, interactive, and pack an inspiring punch for the user.
Meticulous Function Meets Stunning Design
As longtime Challenge fans ourselves, our intimate knowledge of this program helped us generate an effective, user-based design. Our goal was to inspire 100DC members at every point of contact, from landing on the login page to the daily emails and reminders they receive. Our values of craftsmanship & attention to detail were in full effect as we hand-selected over 100 unique images, developed custom plugins and designed hundreds of screens. We also undertook a complete overhaul of the program’s delivery platform and designed an engaging, full-featured Member dashboard. We mapped a fully responsive, mobile-friendly website. And we worked closely with the client on a complete overhaul for the design and functionality of all program material, providing excellence in every interaction and every lesson. We are thrilled with how it all turned out, and excited to bring this resource to life for the next generation of members.